Items13The creator’s order
  1. 1Frères SéebergerFrères SéebergerLong before anyone called it street style, the Séeberger brothers were picking well-dressed women out of the crowds at Paris race meetings and photographing them where they stood. Fashion magazines printed the pictures as proof of what was really being worn, which is still the basic idea behind…0
  2. 2Derek RidgersDerek RidgersBorn 20 Oct 1950Ridgers started out photographing bands, then turned his camera on the audience in 1976, when punk made the fans more interesting to look at than the musicians. From 1978 he was photographing skinheads and New Romantics too, in the street and in clubs such as the Blitz and Camden Palace. He worked…0
  3. 3Steve Johnston (photographer)Steve Johnston (photographer)Johnston gave street style its most copied format. In 1977 he photographed punks on the King's Road head to toe, standing straight on against plain walls, so the whole outfit read like a specimen rather than a candid snap. Terry Jones used the pictures in the street fashion section he edited for…0
  4. 4Bill Cunningham (American photographer)Bill Cunningham (American photographer)Born 13 Mar 1929If one person made street style a regular part of a newspaper, it was Cunningham. His work with The New York Times began in 1978, and for nearly four decades he rode his bicycle around Manhattan photographing what people actually wore, from society dandies to strangers at a crosswalk. His pages…0
  5. 5Jamel ShabazzJamel ShabazzShabazz grew up in Red Hook, Brooklyn, and began photographing at 15 with his mother's cheap Kodak, directing groups of friends into poses. His method was patience: he would often talk to people for ten minutes or more before raising the camera, and he has said he let them know he saw greatness in…0
  6. 6Amy ArbusAmy ArbusBorn 16 Apr 1954From 1980 to 1990, Arbus shot On the Street, a style page in The Village Voice. Her only brief was to photograph anyone who made her turn her head, and she did, catching downtown New York characters and future stars, Madonna among them before she was famous. Where Cunningham tracked trends, Arbus…0
  7. 7Shoichi AokiShoichi AokiAoki turned the Harajuku street snap into a magazine format. FRUiTS, which he founded in 1997, was little more than full pages of young people photographed as they were, and every month he and his team shot about 80 of them, working by instinct with no fixed spot. It showed the world Tokyo's…0
  8. 8Scott SchumanScott SchumanBorn 2 Nov 1968Schuman spent about 15 years in the fashion business, eventually running a showroom for young designers, before starting The Sartorialist in 2005 simply to share pictures of people he thought looked great on the streets of New York. The blog proved that one person with a digital camera could set…0
  9. 9Tommy TonTommy TonBorn 9 Mar 1984Ton, a Canadian photographer, began with his blog Jak & Jil and went on to become the go-to street style photographer for Style.com, shooting for GQ as well. His pictures defined how the crowd outside the shows looked during the years when that crowd became as watched as the runway itself. He is…0
  10. 10Yvan RodicYvan RodicRodic, a Swiss photographer behind the blog Facehunter, took street style out of the four big fashion capitals. He has said his work is about photographing things he would not normally expect to see or like, and he was happiest heading to less obvious cities such as Wellington, Jakarta, Manila or…0