Taylor Swift

Swift's move into the synth-pop of 1989 and later towards the more subdued storytelling of Folklore offers two distinct kinds of reinvention. The first enlarges the bright pop spectacle; the second creates room for fictional perspectives and quieter textures, developed with collaborators including Aaron Dessner and Jack Antonoff. Compare the presentation and musical scale of the two albums rather than using sales as the verdict. The interesting continuity is a writer adjusting the setting in which listeners encounter the songs.