Raymond Ackerman (businessman)

South Africa. Fired by another chain, Ackerman bought four small Pick n Pay stores in Cape Town in 1967 and built them into a national grocer by casting himself as the consumer's champion: he fought state-controlled prices, famously selling bread below the fixed price, and campaigned against restrictions on what supermarkets could sell. He also opposed apartheid labour practices within the business. He died in 2023.