Chung Mong-koo
Person
Born
Cars. Chung Mong-koo took over Hyundai Motor as the Hyundai Group split after the 1997 financial crisis, absorbed the bankrupt Kia, and pushed quality hard enough to offer a ten-year powertrain warranty in the United States, turning a cheap brand into a credible one. He was convicted of embezzlement in 2007 and later pardoned. He stepped back in 2020 and is honorary chairman.
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