Chris Evans (presenter)

Chris Evans launched 500 Words on his BBC Radio 2 breakfast show in 2011, inviting children to write an original story of no more than 500 words. In its peak years it drew well over 100,000 entries annually, judged with help from librarians and teachers, and the Oxford University Press studied the entries to track how children use language. It turned a radio host's enthusiasm into a national writing habit that schools built into their calendars.