Miuccia Prada

Miuccia Prada at Prada, 1978 onwards Prada was a leather-goods firm founded by her grandfather in 1913 when Miuccia Prada took it over in 1978. Her first real hit, in 1985, was a line of black, finely woven nylon handbags: an industrial fabric sold at luxury prices, and the start of the house's knowingly plain, intellectual style. Women's ready-to-wear followed in 1989 and Miu Miu in 1992. This is the rare revival led from inside the family, and it has lasted longer than any other here. Since 2020 she has shared the creative role with Raf Simons.