Delete Request and Opt-out Platform (DROP)

If you live in California, start here before paying anyone. One verified request goes to every registered data broker, which the state counts at over 600, and since August 1, 2026 brokers have had to process requests on a rolling 45-day basis, so it keeps working after the first sweep. It costs nothing. The limits are worth knowing. It reaches registered brokers only, brokers may keep records the law exempts, and status updates can take up to 90 days to appear. It is open to California residents only.