Tide (brand)

Tide to Go "Talking Stain," Super Bowl XLII, 2008 A job candidate tries to make his case while the stain on his shirt drowns him out with loud gibberish, and the interviewer cannot hear anything else. It is the most literal possible way to show a stain stealing attention, and the silliness of the stain's voice carries the joke. It was one of the best-liked ads of its game and still works as a quick lesson in turning a product benefit into a sight gag.