Sandy Liang

Few small labels can claim to have started a trend, but Sandy Liang's bows, Peter Pan collars and ballet details are everywhere now. The New York designer founded her label in 2014, drawing on girlhood nostalgia and the grandmothers of Chinatown, and Harper's Bazaar once compared its following to Supreme's. The Mary Jane flats, first released in 2022 as a cross between a Mary Jane and a pointe shoe, are the signature buy; the first run of 1,200 pairs sold out in two days. Bow hair clips are a smaller way into the look. Shop the Orchard Street flagship on the Lower East Side or the label's own site; the October 2025 Gap collaboration brought a cheaper, wider-reaching version of the style, but the mainline is where the detail lives.