Vogue (magazine)

November 1988: Michaela Bercu, photographed by Peter Lindbergh Anna Wintour's first cover as editor, and the first Vogue cover to show a pair of jeans. Bercu, shot outdoors with her hair blowing and her eyes off camera, wears a jeweled Christian Lacroix couture jacket with stonewashed Guess jeans. Mixing couture with denim on the front of Vogue signaled that high and everyday fashion could share a page, and that idea shaped the magazine for decades. Wintour has said the jeans came about because the skirt meant to go with the jacket did not fit.