Scott Schuman

Schuman spent about 15 years in the fashion business, eventually running a showroom for young designers, before starting The Sartorialist in 2005 simply to share pictures of people he thought looked great on the streets of New York. The blog proved that one person with a digital camera could set the visual tone for the industry, and it turned the well-tailored passerby into a fashion week fixture. His strength is putting people at ease and placing them carefully against their background, so the pictures read as portraits rather than paparazzi shots. Start with his early New York pictures, before the show crowds took over.