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New Labour, New Danger

New Labour, New Danger
Image source · Wikipedia

New Labour, New Danger was an advertising campaign run in the United Kingdom by the Conservative Party during the run up to the 1997 general election. It was conceived by creative director Martin Casson at advertising agency M&C Saatchi, and refers to the Labour Party's "New Labour" slogan.

Text from Wikipedia, CC BY-SA 4.0

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Famous Political Campaign Posters and Why the Designs Work
Famous Political Campaign Posters and Why the Designs Work
by curious_compiler  • 
Most election posters are forgotten by Election Day. These are the ones designers still study: campaign and referendum posters from the left, right and center, across Europe and the Americas, that...
Politics
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