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Tony Schwartz (sound archivist)

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Tony Schwartz (August 19, 1923 – June 15, 2008) was an American sound archivist, sound designer, media theorist, and advertising creator. Known as the "wizard of sound", he is best known for his role in creating the controversial "Daisy" television advertisement for the 1964 Lyndon B. Johnson campaign.

Text from Wikipedia, CC BY-SA 4.0

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Campaign Strategists Who Shaped Electioneering
Tony Schwartz (sound archivist)
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Campaign Strategists Who Shaped Electioneering
Campaign Strategists Who Shaped Electioneering
by curious_compiler  • 
Campaign history is often told as a succession of brilliant individuals who supposedly won elections on their own. This selection looks instead at identifiable contributions: party organisation...
Politics
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